How to use the strategy of TSS?
Unique trade offer, or USP, is a technology of creating unique products from non-unique, creating obvious benefits for Your customer. The main benefits of UTP: 1. The uniqueness will allow…

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Rules of success from Pavel Durov
Pavel Durov created Vkontakte in 2006 and all these years was the leader and inspirer of the project. In recent years, the company has been in a state of permanent…

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How to make a client a fan of the company?
Pareto rule in sales is no less effective than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of the…

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implementation

Seven criteria of ideal business niche

1. «High resolution»
Here we are talking about your “resolution” in this niche, that is, your level of understanding, your experience, knowledge. For example, if you are all my adult life fond of paragliding, skydiving and other air-extreme things, it is clear that your permission in this area is great, in other words, you are “in the subject.” Accordingly, it will be much easier for you to open an online store of paragliders than an online store of dry mixes for baking.

2. “The suffering crowd»
People need your product. They want it. The statistics of Yandex (http://wordstat.yandex.ru/) many queries on this topic, download the and ask. It is very difficult to sell what people do not know yet. You can, but it is difficult, and it is better not to make such a product the basis of your first business. Continue reading

What should be the photos in the online store?
1. Show the benefits of the product not only in the text. For example, an online clothing store can show photos of things from different angles. Do not forget that…

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Choosing a domain name
In the process of choosing a domain name from the unintelligent in this case beginners brewing mass of questions about the domain zone, length, price, etc. To safely resolve your…

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Where to get motivation?
One of the most common questions of today's aspiring entrepreneurs. The answer is simple. But in order to come to him first need to discuss the input of this issue.…

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What do you need to learn before you become a businessman?
1. Time-management. This is said by many, but most of these people do not have this interesting skill. The essence of time management is to learn not to postpone the…

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