Recommendations for lead generation via e-mail newsletter
Despite the emergence of many different tools to deliver information to potential and existing customers, e-mail is still one of the most effective in terms of "cost-result". In addition, statistics…

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Rules for saving money
Studies show that out of 100 businessmen, only 4 become rich and save their money. Most people make money and lose it. To prevent this, follow the 12 rules: Rule…

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Rules for saving money
Studies show that out of 100 businessmen, only 4 become rich and save their money. Most people make money and lose it. To prevent this, follow the 12 rules: Rule…

Continue reading →

As always be in the money!

will rassmotrim a series of clear, today, patterns:

1. Be an expert

Experts are trusted. Experts find themselves. Experts are highly valued. Expertise is not a complete doctorate, but only a little more knowledge of the subject than the knowledge of your target audience. And the ability to present it.

2. Sell always

Your time is money. If time does not bring money (or their equivalent), time is wasted. Therefore, every day “personally!”sell something. Even if it is a trifle. You can sell your Board (for lunch, for example), sell Your company nearby. Selling a pen to a stranger, reporting. The main thing is to maintain sales skills.

3. Be uncomfortable

The more comfortable You are, the more You are used (without Your benefit). So you ten times go for a beer, talk to the neighbors, wash the floor and set up the computer. At others. Do not think that Your “good” cause will be remembered. One more, two more, and you’ll be bent over every time. And in this time you will waste time on new opportunities.

4. Promise a lot

Even if You can not cope, you can always find a person who will do it for half the amount paid to You. Now my threshold is 30%. You should aim for 10%.

5. Control the situation

Never give up on circumstances. Be responsible for your actions. People appreciate it and trust You much more, feeling in You the reliable person.

6. Know who You are

What you are fond of, what you work with, what you strive for. Know this clearly. And draw up your business card accordingly.

7. Look for contacts

Meet new people every day. On the street, at exhibitions, at work, on the Internet. Give everyone your card. It happens that it can work even after 5-10 years.

8. Use Your contacts

Introduce it to Your friends. Showing how and where they can be useful to each other.

9. Learn new things on Your topic

Excluding public news. If something really important happens, you’ll know about it.

10. People always buy something.

Constantly analyze it. And do so-they would buy it “something” from You.

11. Raise the price

Do not feel sorry for customers (believe me, they will not regret you) – raise the price. If the product is exclusive – raise three times. By the way, in the business in which I did it – sales also increased by almost three times. I. e. profitability increased by 9. Since no additional marketing moves have been made.

12. Use stereotyped thinking

People have stereotypes that inspire confidence in them. For example, one page with contacts and description attracts more leads (as it looks like a private ad), but sells poorly. Multi-page online store on a good engine sells much better. Although and is done from, too, for 20 minutes. Man in a good suit sells better than sports. Look for stereotypes of Your target audience.

13. Better time on time than twice right

As one of my girls used to say, it’s better to give in at once than to torture yourself with excuses. In other words: it is Better to do and regret than to regret that did not. This many know, but almost no one should.

14. Satisfy your desires

Sell what he WANTS your TSA. If, however, You understand that it will hurt them (as often happens) – pack the goods, so they want. And inside is what they need.

15. Make little surprises

Send greeting cards, “kinder surprises” to those people who are interesting to You. When they need services that You provide, they will remember about You (and completely forget about Your competitors).

16. Always ask for twice as much

Will give – wonderful. (and this happens in 6 cases out of 10). In an extreme case, because you can make a discount of 20%.

17. Any of the methods described here may not be correct

Your task – come up with your own. You, and only You, know your success strategies. And if You analyze the successful moments of Your life and find a pattern (and most importantly – will use your principles) – you are doomed to success.

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