How to use the strategy of TSS?
Unique trade offer, or USP, is a technology of creating unique products from non-unique, creating obvious benefits for Your customer. The main benefits of UTP: 1. The uniqueness will allow…

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Word of mouth marketing. How to make people talk about you
How to ensure your company's stunning success and popularity without spending a penny on advertising? How to make customers tell all their friends, acquaintances and even passers-by about you? And…

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Lessons of charisma and leadership from Radislav Gandapas
1. Make your interlocutors feel the most intelligent, charming and interesting people 2. Behave so that people during the conversation feel that you do not think about anything else: -…

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Choosing a domain name

In the process of choosing a domain name from the unintelligent in this case beginners brewing mass of questions about the domain zone, length, price, etc. To safely resolve your doubts, let’s consider the most common difficulties encountered in considering this problem.

What domain zone is best suited for the site?

It depends on what territorial range you plan to rank yourself. For example, if you are going to work exclusively in Ukraine, it is better to give preference to the zone .com.ua or just .ua, and in RuNet preference to the base zone – .ru. If the resource refers to any CIS country, assign it a regional zone – .kz, .by, .uz, etc. This course will give, though small, but still advantages in terms of SEO. If you have a multilingual project that does not have a framework for the location, then you can safely give preference to global zones – .com, .org, etc.

Do I need to use a delimiter in the address?

Yes, this is an extremely important parameter for two reasons. First, if you separate the words from each other, your future visitors will be much easier to understand and remember the path to the site. Secondly, it will give additional trumps in terms of SEO, if the domain involved a keyword phrase. However, keep in mind that it should consist of no more than two or three words. Otherwise, robots may find your actions spam search, and it is known to be punishable by the imposition of filters.

What should be the length?

When choosing a domain name should focus on the shortest combination, ideally should use only 6-7 characters, not counting the zone. Such an address will be successfully assimilated by users, and they do not even have to be guided by bookmarks to perform the transition later.

If a domain is more expensive in one company than in another, does it play any significant role? In fact, the original rates are fixed, and all other surcharges are generated by the registrars themselves. So, if you choose a domain name you met the opportunity to register at times cheaper, then, of course, it is better not to overpay, because in the end you will still get the same.

What does the TV domain give?

It is believed that this address is peculiar to the websites of television companies, but this is misleading. In fact, this area is territorial and belongs to the godforsaken state of Tuvalu.

Narrow thematic site, the main advantages
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Once to remember the name of the person?
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How to make a client a fan of the company?
Pareto rule in sales is no less effective than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of the…

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Success lessons from Henry Ford
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