How to finish what you started?
1. Make lists of things to do. Take a pen and a piece of paper, open a special program or application and right now make a list of all the…

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How to stop delaying things for later? (part 1)
The habit of putting things off until the last minute can be a big problem both in business and in everyday life. Missed opportunities, overtime, stress, overload, resentment, guilt are…

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Recommendations for effective use of time
1. Time to deal with the crises. Russian "maybe" rarely helps, and often gets further into a dead end, the way out of which requires much more strength and energy.…

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business development

Seven criteria of ideal business niche

1. «High resolution»
Here we are talking about your “resolution” in this niche, that is, your level of understanding, your experience, knowledge. For example, if you are all my adult life fond of paragliding, skydiving and other air-extreme things, it is clear that your permission in this area is great, in other words, you are “in the subject.” Accordingly, it will be much easier for you to open an online store of paragliders than an online store of dry mixes for baking.

2. “The suffering crowd»
People need your product. They want it. The statistics of Yandex (http://wordstat.yandex.ru/) many queries on this topic, download the and ask. It is very difficult to sell what people do not know yet. You can, but it is difficult, and it is better not to make such a product the basis of your first business. Continue reading

Recommendations for lead generation via e-mail newsletter

Despite the emergence of many different tools to deliver information to potential and existing customers, e-mail is still one of the most effective in terms of “cost-result”. In addition, statistics show that about 27% of people prefer to receive information about their brands through e-mail.

So, here are 9 best practices for lead generation:

1. Use stimulating phrases

Adding an “incentive” to the email header significantly increases the chance that the email will be read. Even if a person is not interested in the proposed product or service, his attention may well be attracted by the accompanying bonus offer. Continue reading

Once to remember the name of the person?

Repeat the name of the person you met.
“Glad to meet you, Vitaly!””Nice to meet you, Anna” This simple trick allows you to avoid a situation when in one ear flew, for another took off from.

Ask the person a question.
No matter how long the conversation lasts, get interested in the person, ask him about something. The question may concern his Hobbies, studies, work. A prerequisite is to use the name of the interlocutor. “Vitaly, do you do any sports?”Just do not insert a person’s name too often, it just pushes. Continue reading

Mental traps of our mind
Mental traps is the "thumb" and the usual ways in which painfully and avail moves our thought, burning incredible amounts of our time, sucking the energy and not creating any…

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Five rules for a successful seller
Rule # 1. Regard. Do not think that the client is a fool who will buy any nonsense that you offer. The client should be respected, because it is he…

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Success lessons from Henry Ford
1. Serve others. "A business absolutely devoted to service will have little concern about profit. It will be indecently big." The secret of success is to serve others. All successful…

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Low-budget ideas for business
1. Website about discounts, providing discount cards for temporary use, exchange and sale of gift cards. 2. Production of commemorative medals for newborns, plaster prints of palms of kids, registration…

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