When do we gain and lose strength?
We lose strength when: • say "Yes" when I wanted to say "no», • smile instead of crying, • not rest, • we persuade ourselves to suffer a little more,…

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How to make a client a fan of the company?
Pareto rule in sales is no less effective than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of the…

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Why is passion important for business?
You have to love what you do — otherwise you will never succeed in life. If you love your work, you will work tirelessly, try to surpass your achievements and…

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business development

Seven criteria of ideal business niche

1. «High resolution»
Here we are talking about your “resolution” in this niche, that is, your level of understanding, your experience, knowledge. For example, if you are all my adult life fond of paragliding, skydiving and other air-extreme things, it is clear that your permission in this area is great, in other words, you are “in the subject.” Accordingly, it will be much easier for you to open an online store of paragliders than an online store of dry mixes for baking.

2. “The suffering crowd»
People need your product. They want it. The statistics of Yandex (http://wordstat.yandex.ru/) many queries on this topic, download the and ask. It is very difficult to sell what people do not know yet. You can, but it is difficult, and it is better not to make such a product the basis of your first business. Continue reading

Recommendations for lead generation via e-mail newsletter

Despite the emergence of many different tools to deliver information to potential and existing customers, e-mail is still one of the most effective in terms of “cost-result”. In addition, statistics show that about 27% of people prefer to receive information about their brands through e-mail.

So, here are 9 best practices for lead generation:

1. Use stimulating phrases

Adding an “incentive” to the email header significantly increases the chance that the email will be read. Even if a person is not interested in the proposed product or service, his attention may well be attracted by the accompanying bonus offer. Continue reading

Once to remember the name of the person?

Repeat the name of the person you met.
“Glad to meet you, Vitaly!””Nice to meet you, Anna” This simple trick allows you to avoid a situation when in one ear flew, for another took off from.

Ask the person a question.
No matter how long the conversation lasts, get interested in the person, ask him about something. The question may concern his Hobbies, studies, work. A prerequisite is to use the name of the interlocutor. “Vitaly, do you do any sports?”Just do not insert a person’s name too often, it just pushes. Continue reading

Where to get motivation?
One of the most common questions of today's aspiring entrepreneurs. The answer is simple. But in order to come to him first need to discuss the input of this issue.…

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Seven criteria of ideal business niche
1. «High resolution» Here we are talking about your "resolution" in this niche, that is, your level of understanding, your experience, knowledge. For example, if you are all my adult…

...

Once to remember the name of the person?
Repeat the name of the person you met. "Glad to meet you, Vitaly!""Nice to meet you, Anna" This simple trick allows you to avoid a situation when in one ear…

...

The success principles of Steve jobs
Stephen Paul jobs (b. 1955) - American billionaire, one of the leaders of the world ranking of the richest people in the world according to Forbes. Successful entrepreneur and inventor.…

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