What do you need to learn before you become a businessman?
1. Time-management. This is said by many, but most of these people do not have this interesting skill. The essence of time management is to learn not to postpone the…

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How to use the strategy of TSS?
Unique trade offer, or USP, is a technology of creating unique products from non-unique, creating obvious benefits for Your customer. The main benefits of UTP: 1. The uniqueness will allow…

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Choosing a domain name
In the process of choosing a domain name from the unintelligent in this case beginners brewing mass of questions about the domain zone, length, price, etc. To safely resolve your…

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Narrow thematic site, the main advantages

All resources available on the Internet can be classified on the basis of their subject matter. Based on this feature, all web-sites can be divided into General and narrowly thematic. If we talk about the shortcomings and advantages of these and other sites, it is worth noting that the narrow thematic projects have many advantages over projects dedicated to a variety of topics.

So, it is possible to note the following advantages of narrow-thematic sites. First, narrow thematic resources have some advantages in the field of search engine optimization. Here we can note several important points, including the following: Continue reading

Word of mouth marketing. How to make people talk about you

How to ensure your company’s stunning success and popularity without spending a penny on advertising? How to make customers tell all their friends, acquaintances and even passers-by about you? And only good! In fact, it is not difficult to do. You just need to start the mechanism of word of mouth marketing.

How to do it, in all details and with vivid examples, wrote Andy Sernovitz, in his sensational bestseller “word of Mouth marketing. How smart companies make you talk about yourself.”

Let’s start with the basics Continue reading

Seven criteria of ideal business niche

1. «High resolution»
Here we are talking about your “resolution” in this niche, that is, your level of understanding, your experience, knowledge. For example, if you are all my adult life fond of paragliding, skydiving and other air-extreme things, it is clear that your permission in this area is great, in other words, you are “in the subject.” Accordingly, it will be much easier for you to open an online store of paragliders than an online store of dry mixes for baking.

2. “The suffering crowd»
People need your product. They want it. The statistics of Yandex (http://wordstat.yandex.ru/) many queries on this topic, download the and ask. It is very difficult to sell what people do not know yet. You can, but it is difficult, and it is better not to make such a product the basis of your first business. Continue reading

How to sell unnecessary things?
Perfect order means having the right things in place. However, have you ever climbed into the closet for a shirt, and pull out of the shelf sweater that is not…

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When do we gain and lose strength?
We lose strength when: • say "Yes" when I wanted to say "no», • smile instead of crying, • not rest, • we persuade ourselves to suffer a little more,…

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How to stop delaying things for later? (part 1)
The habit of putting things off until the last minute can be a big problem both in business and in everyday life. Missed opportunities, overtime, stress, overload, resentment, guilt are…

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Rule 20 minutes or technique of tomato
This technique is time management and increased concentration invented as a student of Francesco Cirillo (Francesco Chirillo). The main idea came to me in the late 80's, when I was…

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