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Rule # 1. Regard.
Do not think that the client is a fool who will buy any nonsense that you offer. The client should be respected, because it is he who carries you money for your product or service, but, of course, do not bend under rudeness. Respect in this case is a friendly attitude and a desire to help a person make the right choice, so that after the purchase of your product or service, he felt as comfortable as possible and was one hundred percent satisfied with the purchase.
Rule # 2. Identification of needs.
If you have a point of sale, such as the sale of gifts, or any online store in which there is an opportunity to advise customers, before you offer something, you must first identify — what is the need of the person. Continue reading
1. Show the benefits of the product not only in the text. For example, an online clothing store can show photos of things from different angles. Do not forget that many are concerned not only with the appearance but also the quality of the product. Place photos that show specific details of the product close-up – for example, photos of buttons, seams, embroidery, etc. Also pay attention to the hidden elements of the product, information about which is no less important.
2. Not all customers have a rich imagination. If possible, help the buyer to understand how the clothes look on the person or how the sofa fits into the interior. Strive to solve human problems with the help of photos. Continue reading